Privacy Policy

OptiPic is a fully client-side web application. When you drop an image into OptiPic, your browser processes it locally using JavaScript and WebAssembly (WASM). The compressed or converted result is generated in memory in your browser tab, then offered to you as a download.

At no point does your image data travel over a network connection to OptiPic or any third-party server. This architecture is not just a privacy feature — it is the core design of the application. There is no server component to "accidentally" receive your images.

• Your images or any pixel data from your images
• EXIF metadata from your images (GPS location, device info, etc.)
• Your IP address associated with image processing
• Cookies or browser fingerprints
• Account information (we have no accounts)
• Any personally identifiable information

OptiPic uses Cloudflare Web Analytics, a privacy-first analytics platform. Cloudflare Web Analytics does not use cookies, does not fingerprint visitors, and does not track individuals across sites or sessions.

The only data recorded is:

• Page views (which pages were visited, not who visited them)
• Referrer source (how you arrived at OptiPic)
• Country-level location (not city or IP address)
• Browser type and operating system (aggregated, not per-user)

This data is used solely to understand which features are most useful so we can improve the product. It cannot be used to identify you.

EXIF metadata embedded in your photos — including GPS coordinates, camera serial numbers, and device models — is processed entirely within your browser. OptiPic's EXIF engine reads and modifies this data locally. The EXIF data never reaches our servers.

By default, OptiPic strips all EXIF data from optimized images. You can disable this in the settings panel. You can also use the dedicated EXIF Remover tool to inspect and clean metadata from any photo.

The only third-party service OptiPic integrates with is Cloudflare Web Analytics (described above). We do not use Google Analytics, Facebook Pixel, or any other advertising or tracking technology.

The optional reverse geocoding feature in the EXIF viewer (which shows an approximate city name from GPS coordinates) uses Nominatim (OpenStreetMap). This feature is opt-in and only activated when you explicitly click "Show approximate location." When used, the GPS coordinates from your image are sent to Nominatim's public API. See OpenStreetMap Foundation's privacy policy.

OptiPic does not process any personal data as defined by the General Data Protection Regulation (GDPR). We do not collect names, email addresses, IP addresses, or any other identifying information. Because we do not process personal data, no data processing agreement is required, and no consent banner is necessary.

The anonymous, aggregated analytics we collect via Cloudflare Web Analytics are not considered personal data under GDPR. Cloudflare Web Analytics is designed to be cookie-free and privacy-preserving by default. You can read Cloudflare's privacy policy at cloudflare.com/privacypolicy.

OptiPic does not sell personal information. We do not share personal information with third parties for advertising or any other commercial purpose. California residents have no personal data to request deletion of, as we do not collect or store any.

If we make material changes to this privacy policy, we will update the date at the top of this page. Continued use of OptiPic after changes are posted constitutes acceptance of the updated policy.

If you have questions about this privacy policy, you can reach us via the GitHub repository.